Part 1 of a 2 part series from DADO Labs CEO, Tom Worley. A customer picks up a box off the shelf at Bed Bath & Beyond. That’s about the last time a company hears from that person (unless the customer has a service or warranty issue). At best, customers will connect with brands by registering their products using those mail-in postcards that are included in the box. Today, that’s the only point of contact between customers and brands. The Internet of Things (IoT) is […]